YAYFED, the Turkish Federation of Professional Associations of Publishers, of which YAYBIR is one of the founding members, has conducted an award-winning study on anti-piracy and raising awareness in the book publishing industry in 2014. The research was carried out by Yontem Research Consultancy, which is a member of The European Society for Opinion and Market Research (ESOMAR) and Turkish Researchers' Association (TUAD).
Purpose of the research was to study the public’s viewpoint and purchasing tendencies related to pirate books and to develop a strategy in the fight against illegal uses of works, with the input of publishing professionals, public leaders and social stakeholders.
The first phase of the research was completed and the results were presented by YAYFED and Yontem Research Consultancy in a workshop in May 2014 in which authors, journalists, translators, publishers, public and private library representatives and strategy consultants participated.
A strategy report was prepared after the workshop and it was shared with the Ministry of Culture and Tourism General Directorate of Copyright, General Secretariat of the Higher Education Council, and the General Secretariat of the High Council of Judges and Prosecutors. General Directorate of Copyright included this report in the 2015-2019 Strategic Report of the Ministry of Culture and Tourism.
According to the research, people first started pirating books as young as 15-16 years old. Based on this, officials of the Ministry of Education who participated in the strategic report works, stated that more awareness should be raised and that they would support this among students by including illustrative tools such as logos and graphics in in textbooks and in the Fatih Project, a project of the Turkish government which seeks to integrate state-of-the-art computer technology into Turkey's public education system.
The Pirate Book Research was given the Silver Award, under the “Social Baykuş” category, by the Turkish Researchers' Association (TUAD). TUAD is the only professional association in the research industry in Turkey, works on determining the research industry standards in the country and organizes an annual industrial contest named “Baykuş (Owl) Awards”, the third of which was held in 2015.